HOW WE DO IT

We love to connect people and we love to work hand in hand with our clients.

Our approach:

  • STEP 1:  Analyze your needs
    We’ll need to talk, learn more about your broader business objectives and go beyond your social media KPIs (Key Performance Indicators). We spend time getting to know you and your business. It’s a bit like therapy.
  • STEP 2:  Understand the Target Audience
    We ask questions about your customers.  What is your customer base? We analyze your product/service including demographics and psychographics.
  • STEP 3:  Study the Competitor
    We dive in and look at what’s happening with similar brands.  We assess how you’re faring versus the competition, and analyze how consumers are reacting in your space.
  • STEP 4:  Create Solutions
    Using our understanding of what you’re trying to achieve and what is stopping you from getting there, combined with the clarity gained from the data, we start to lay out how we can use social media to best achieve your goals.
  • STEP 5:  Execute
    Now that we’ve gotten to know each other, we become an extension of your team, activate our strategy, use insights to re-assess the landscape and keep on moving the needle! We Connect people!